Level 2 Module 1 Home Activation Training Level 2 Activation Training Level 3 Activation Training About Hamburger Toggle Menu Menu Home Activation Training Level 2 Activation Training Level 3 Activation Training About Level 2, Module 1: Project Appreciation Module 1: Project Appreciation teaches you how to deeply understand and present your property projects — transforming raw details into compelling stories that inspire buyer confidence and trust. Go to Intro video Download resources Go to Next Lesson Measure your what you learned. Take this quick quiz before moving to the next lesson. Welcome to your Level 2 Module 1 Quick Quiz A seller attends a Project Knowledge Seminar (PKS) and takes detailed notes but still struggles to connect emotionally with the project. According to the module, what should they focus on next to strengthen their belief? Listing all amenities and features in order Rewriting their notes using AI tools Identifying what personally impressed them and why Memorizing the developer’s company history None A new seller’s talking point says: “The project has a swimming pool and a gym.” How can this be improved based on the framework taught in the module? Make it longer and more descriptive Add the developer’s name to sound official Include an emotion and a fact that connect to lifestyle Replace it with a one-liner immediately None If a seller’s one-liner is: “Modern comfort meets mountain calm — all within an hour of the city,” what concept does it best represent? Developer Background Payment Options Amenities Unique Value Proposition None Why does the module emphasize creating both “talking points” and a “one-liner”? Talking points are for managers, while the one-liner is for new sellers Both serve the same purpose and can be used interchangeably Talking points are for long presentations, while the one-liner is for quick recall and branding The one-liner replaces talking points entirely None Why is “Appreciation” described as the foundation of selling in this module? Because appreciation guarantees faster memorization of details Because belief and emotional connection make selling authentic and convincing Because buyers trust sellers who can present facts clearly Because it ensures the seller has complete technical knowledge of the project None Time's up
